Nov 28, 2016
Amazon imposes limits on reviews
Online marketplace Amazon has placed a limit on the number of reviews shoppers can leave on the site. Earlier this year, Amazon began suing sellers for buying fake reviews and then imposed tougher restrictions on companies that offered free products in return for customers' ratings. While direct compensation for reviews had never been allowed, there was an exception - reviewers could until last month post a review in exchange for a "Free or discounted product as long as they disclosed that fact", according to Amazon's website. Such reviews can appear on the site only via Amazon's own program, Vine. "Amazon's review system is very impressive in terms of the volume of reviews there, it's far superior to those of competitors," said Mr O'Brien.
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