Feb 27, 2017
Waterstones under fire for secret shops
Waterstones' chief executive, James Daunt, told the BBC the move was justified, saying he wanted the shops to have a more independent feel. The Rye Bookshop followed a year later, while Harpenden Books opened in April 2016. No-one paid much attention at first, but now Waterstones is under fire for apparently masquerading as the little guy in a world of increasingly homogenised High Streets. "We're coming into quite sensitive High Streets, ones predominantly with independent retailers on them, and we wish to behave as they do," he said. By giving his small stores a more independent feel, he said he hoped to change the way in which staff worked.
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