William Hill appoints new CFO to help with turnround

William Hill is revamping its senior ranks with the appointment of a new chief financial officer, as a new leadership team is put in place to enact a turnround at the ailing bookmaker. According to several people familiar with the talks, some William Hill board members doubted Mr Bowcock's suitability for the role because of his inexperience in the gambling industry. In tapping Ms Prior, William Hill is once again placing its trust in an executive from outside the gambling sector. Net revenues increased 1 per cent to £1.6bn, with pre-tax profits up 1 per cent to £225.6m. Adjusted operating profit, which William Hill said "Gives a clearer picture of underlying performance" was £261.5m, a 10 per cent fall compared with the previous year. Last year, a proposed £4.6bn merger with Canada's Amaya was called off after William Hill's largest shareholder, the hedge fund Parvus Asset Management, came out against the deal.

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