Jul 30, 2019

Greggs to trial extended opening hours

Greggs is to launch a pilot of extended opening hours in a selection of its shops across the UK. A few branches already stay open late, but this is going to be expanded to judge if there is enough demand. Like-for-like sales - which strip out the impact of store openings and closures - in company-managed shops were up 10.5%. Greggs said its new vegan sausage roll had proved extremely popular and was already one of its top sellers. Chief executive Roger Whiteside told the Today Programme: "We've converted ourselves from a traditional bakery business to a modern food-on-the-go brand with new shops, extended seating, extended trading hours, wi-fi, better products, better value and we're more in touch with where the customers are today." The company has been opening about 100 new shops a year and hopes to open store number 2,000 in the next few weeks. A total of 38% of its shops now serve catchment areas away from traditional shopping locations and the aim is to increase this figure to more than 50% in the long term.

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