Aug 19, 2020

In battle of British grocers, Morrisons uses Amazon to steal march on Asda

Asda's sales growth has been less than legendary, though. That is half the growth of J Sainsbury in the same period and even further behind Wm Morrison, which announced on Wednesday that Amazon Prime members on the doorstep of Asda's Leeds HQ can now buy all their groceries from Morrisons and expect same-day delivery. Asda would be a mouthful for a single private equity firm to swallow, even those awash with cash. Asda is hemmed in by competition and a trustbuster inimical to consolidation. For all Morrison's sales growth, its shares are not up much year on year.

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