Nov 23, 2022
Waitrose changes Christmas advert after complaints
Waitrose has changed a part of its Christmas advert that showed two farmers comparing sun tans after it was criticised by skin cancer patients. Critics said a section of the advert glorified sun tans and failed to highlight the dangers of sunlight. The supermarket's advert features clips of farmers working all year round to create the produce for festive food. One person who has melanoma commented on Waitrose's Facebook post of the advert, saying she found it "Absolutely astonishing that a company like yourselves should be showing farmers glorifying in their sun tans". "What on earth were you thinking to include this in a Christmas advert? Words fail me."
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