May 26, 2023

Cadbury Flake too crumbly for 99s, say ice cream sellers

Britain's ice cream sellers have got 99 problems - and Cadbury Flakes being "Too crumbly" is top of the list. "You can't give someone a 99 with a broken Flake. It's embarrassing for an ice cream man." "I now serve trays of ice cream and sprinkle bits of Flake on top. I shouldn't have to do that. I'm fed up of the wastage." Mr Glauser said while his first choice remained Cadbury Flake 99, when they are unusable he turns to a German alternative marketed as "Milk chocolate flaked sticks". Wholesale boxes typically contain 144 Flake 99s. Katy Alston, who operates a van in Bognor Regis and is also president of The Ice Cream Alliance, said she has had to throw half away in some cases.

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