Dec 21, 2017

Poundland takes down controversial Twinings tea advert

Poundland has taken down a controversial advert featuring Twinings tea after the company complained on Twitter. The social media campaign displayed a toy elf in a suggestive pose with a plastic doll in front of a box of Twinings Classics tea. Twinings tweeted about the Poundland campaign: "We had no involvement in this and... it is obviously not reflective of our brand values." Poundland has been running its "Naughty Elf" adverts since the beginning of December. Poundland confirmed the adverts were genuine.

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