Jan 10, 2018

CES 2018: Amazon Alexa v Google Assistant fight gets fierce

In all seriousness, the battle to be your smart home's virtual butler is hotly contested and a huge range of gadgets on show at the latest CES tech show in Las Vegas now boast ways for users to interact with them via assistants including Alexa, Google Assistant, Siri and others. Among the devices featuring Google Assistant are many new smart speakers, including models made by Altec Lansing, JBL and LG. The breezy aide has also recently been adopted by two of the biggest TV brands - Sony and LG. At CES 2017, LG invited Amazon on stage at its press conference in order to showcase Alexa inside a variety of devices but this year, the honour of an appearance fell to Google. It allows the user to pick Alexa or Google Assistant when setting up voice activation on smart appliances like the firm's range oven and microwave. He pointed out that both Google and Amazon have made it easy for developers to create new actions or skills that people can use when interacting with either Alexa or Google Assistant. "We have over one million actions available to users that [they] can now look up," a Google spokesman told the BBC. A truly broad user-base, rather than a small phalanx of die-hard fans, would certainly make victory for either Alexa or Google Assistant all the sweeter.

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