Sep 28, 2018
Discovery takes Ryder Cup from Sky in Europe
US broadcaster Discovery is squaring up to Sky in the race for premium sports rights across Europe after striking a deal with the PGA European Tour to screen its golf tournaments. The UK and German rights to the Ryder Cup, which tees off in France on Friday, will be retained by Sky in the UK and Germany for the 2020 and 2022 contests. Discovery's acquisition of Ryder Cup rights in other European countries such as Italy, and additional rights to PGA European Tour events in other countries across the continent will bolster its sports portfolio. It makes Discovery a bigger competitor of Sky in Europe. Discovery will follow the template it built with the Olympics, having acquired the European rights to the games until 2021.
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