Oct 5, 2018

Amazon reveals Alexa's most-requested albums

A closer look at Alexa's most-popular albums reveals behaviour that may concern the music industry. The Alexa chart highlights a known problem with voice-activated listening - that there's a significant barrier to discovering new music. Amazon Music's head of programming, Alex Luke, acknowledged the problem at last week's Music Week Tech Summit in London. Amazon is the market leader, with its Alexa-enabled devices accounting for about 65% of all smart speakers sold in the UK. However, says Sutherland, "The most commonly-asked question to Alexa is 'play music'". Amazon hopes to encourage listeners to try new music through its "Weekly One" feature - which promotes a new song by an emerging artist every week.

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