Sep 19, 2019

Burger King ditches free toys and will 'melt' old ones

Burger King will no longer give away plastic toys with children's meals, amid pressure to reduce plastic waste. The fast food restaurant chain is also encouraging customers to bring in old promotional plastic toys, which it says it plans melt down to make other items. Burger King said it wanted to undertake "Significant action" to address the issue of plastic waste. Helen Bird, from sustainability campaign group Wrap, described Burger King's response as a "Bold move", welcoming the in-store collections since plastic toys can't be recycled with plastic packaging at home. Pentatonic, which makes consumer goods from recycled materials, is working with Burger King to recycle collected plastic toys into restaurant items such as trays and play areas.

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