Apr 6, 2020
Coronavirus: Video games add 'stay at home' Covid-19 adverts
Three of the UK's leading video games developers are to display coronavirus safety advice within their titles. Candy Crush Saga, Dirt Rally 2.0 and Sniper Elite 4 are among the games that will feature the messaging. "I reached out to DCMS a few days ago to say is there anything we can do," Jason Kingsley, chief executive of Rebellion and chair of the games trade body Tiga told the BBC. "A lot of people spend hundreds of hours in computer games." The games creators will feature the promotions in different ways. DCMS is now inviting the UK's other 2,000-plus games companies to join the effort.
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