May 7, 2020

Next to open beauty halls in former Debenhams stores

Next has snapped up space in five former Debenhams stores to extend its online Beauty concept to bricks and mortar. "We're creating a new force in beauty retailing," said Next boss Simon Wolfson. The new stores will open up in five Hammerson shopping centres. The beauty halls from Next will replace Debenhams' beauty halls in Hammerson's centres while the property owner looks at opportunities to fill the other empty floors of the former department stores. Next launched its Beauty business online in 2018 in conjunction with Fabled by Marie Claire, then owned by Ocado.

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