Apr 26, 2021
Facebook and Google 'failed to remove scam adverts'
Google had failed to remove 34% of the scam adverts reported to it, compared with 26% at Facebook, the study indicated. 43% of victims did not report the scam to the technology companies. On Facebook, the biggest reason people did not report the scam was they doubted anything would be done. "The combination of inaction from online platforms when scam ads are reported, low reporting levels by scam victims and the ease with which advertisers can post new fraudulent adverts even after the original ad has been removed suggests that online platforms need to take a far more proactive approach to prevent fraudulent content from reaching potential victims in the first place," Which? said. On top of that, a third of the victims surveyed by Which? said they did not bother reporting scam ads because they thought Facebook would not remove them.
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