Aug 27, 2021

Apple makes App Store concession on payments

Apple has partially relaxed a restriction on its App Store that prevented app developers from offering lower prices to customers through other channels, as it faces mounting legal and regulatory pressure over alleged anti-competitive behaviour. The rule change was one of several compromises announced by Apple late on Thursday to partially settle a US class-action lawsuit from developers over its App Store rules. The US consumer technology giant also said it would amend App Store procedures to allow developers more pricing flexibility and to give them more assurances that users would be able to find their apps. The announcements came as Apple awaited a ruling in a separate, landmark lawsuit from Epic Games over the way the App Store operates. The case strikes at the heart of Apple's business model for the App Store, challenging its ban on alternative app stores on iPhones as well as a requirement for in-app payments to flow through its own payment system, bringing in fees of up to 30 per cent on many transactions.

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