May 10, 2023
Google brings AI to search as it vies with Microsoft
Google has announced it is rolling out artificial intelligence to its core search engine. Search Generative Experience - which will be part of Google - will craft responses to open-ended queries, the company said. Google has been under pressure to burnish its artificial intelligence offerings, after the runaway success of rival chatbot ChatGPT, which is funded by Microsoft. Microsoft is deploying ChatGPT technology into its search engine Bing, after investing heavily in the company that developed it, OpenAI. Chinese tech giant Baidu also has a chatbot, called Ernie. Chirag Dekate, analyst at Gartner, said Google remained an industry leader and was well poised to benefit in the interest in AI. "Google has the tools to dominate the AI battles, the perennial question is - will they?" he said.
Related companies
Make a complaint about Microsoft by viewing their customer service contacts.
