May 30, 2022

Missguided fashion retailer appoints administrator

Fashion brand Missguided has appointed administrators after being issued with a winding-up petition by creditors. Rival fast fashion brand Boohoo is rumoured to be among potential buyers. The administration comes after Supplier JSK Fashions issued a winding up petition on 10 May.Last week, a report in the i newspaper said that three of Missguided's suppliers warned they were at risk of going under due to outstanding payments. Fashion business educator Maria Malone told BBC Radio 5 Live's Wake Up To Money there was also a shift away from throwaway fashion. At every level of society people are questioning fashion, there's a massive market now in slow fashion, sustainability, up cycling and repairing.

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